Retail

retail-label-printerGrab consumers’ attention with unique label for creative retail packaging.

Every year, thousands of new products are launched and compete for retail shelf space.  

An uniquely designed and packaged product draws attention.  Most importantly, the packaging plays a significant role to motivate the consumer to try.  This is a daunting marketing endeavor that requires refinement.

Large FMCG companies have the benefits of having more resources to promote the new product.  However, success is  never guaranteed.

unique-label

On the other hand, small-medium enterprises need to be more creative to reach the same objective with a limited budget.  Having the ability to print professional looking color labels in-house can help in many ways,

  1. Executing new creatives fast

    • Print professional labels that surpass the quality of pre-printed labels.
    • Test new label designs for different demographics & markets within days.  Brand owners and designers can see how the label look exactly – no mock-ups and make refinements fast.  This helps shorten the creative development phase, reduces both costs and time to market significantly.
  2. Reduce wastage

    • Print labels for market trial before committing to volume run.
    • Run batch labels for promotion without the hassle of managing pre-printed labels.

Please contact us to find out how you can save cost and improve your productivity at the same time.