Fall is approaching and you are expecting your coffee sales to rise as the weather turns cold in about a month’s time. However, the coffee industry is competitive and your coffee would have to stand out amongst your competitors. Having a coffee label that appeals to your consumers would entice them to choose your roast over the others. This is why your coffee labels are the final yet key ingredients to your coffee blends.
Each coffee bag tells a different story to the consumers
A simple coffee label on your coffee bag could make a whole lot of difference to your consumers.
Each label contains the story behind these fragrant roasts – its origins and the types of beans. We are faced with educated consumers who care about human rights and the environment.
As such, they look out for logos which indicate that these causes. These labels indicate the conditions in which the coffee was harvested such as the USDA organic, fair trade and bird-friendly habitat label. In addition coffee connoisseurs might be interested in the blend of coffee. Your coffee label becomes an indicator for the quality of your coffee.
Every type of roast is unique and has its own aroma. You can educate your consumers by printing its characteristics and brewing instructions on your coffee labels. Not only do these information help in your consumers’ decision making but also allowing them to get the best out of your products.
Secure your customers and build brand loyalty with QR codes to your website! With that, your customers could repurchase or even learn more about your products at their fingertips.
The number of ways you could interact with your customers is limitless with the help of custom labels. So design your coffee labels tastefully and let these “silent salespersons” do the talking!
Create the perfect blend of homemade coffee labels
That’s right, homemade! Bring label printing in-house and be in control of the whole label printing process. Outsourcing might seem ideal as it takes some weight off your shoulder. However, here are some reasons why it’s better to get your own label printer and print your own coffee labels:
More designs, more flexibility – When you outsource your coffee label printing, printing vendors would require a minimum order quantity. With your own color label printers, you can print your own custom coffee labels of any design at any quantity. You could even profit off festive seasons with seasonal packaging by switching up your labels!
Freshness guaranteed as you minimize lead time – Eliminate all the lead time involved in processing and shipping your coffee labels by printing them in-house. You can now package your coffee soon after they are roasted and they are ready to be sold.
No one knows your customers and products better than you do – Design and print the custom label that is best suited for your customers and products as you know best! You can be in control of the quality of your coffee labels by printing your own labels.
Save money and increase your profit margin – Save up to 65% on coffee packaging as you bring label printing in-house! Most printing vendors would quote a minimum order of 5000 pieces at approximately $3,900. As such, each coffee bag would cost around $0.78. On the contrary, each coffee bag would cost $0.272 if you print with VP700, a printer that is definitely worth your investment!
VP700 is trusted by coffee connoisseurs
VP700 is the labeling solution to numerous coffee chains internationally such as Dutch Colony from Singapore. It’s to no surprise that VP700 is the label printer that coffee chains due to some of its key features:
Rapid print speed of 12 inches per second
- Coffee bean faces volatility in supply due to coffee bean seasonality. However, you can respond to sudden surge in coffee bean supply with high-speed printing and send freshly roasted beans to the shelves.
Amazing print resolution of 1,600 x 1,600 drops per inch
- Let your coffee labels do the talking by printing the most vibrant and attractive label!
An exceptional ergonomic touch – Print-and-hold function
- This function allows the printer to fit into the labelling process efficiently and seamlessly. Let the printer hold the newly printed label as you are pasting a label on a product. When you are done, simply pull the newly printed label out of the printer and label the next item while the printer prints the next label. Easy and effortless!
Have a feel of the labels yourself by requesting for free samples and it might be your trusted printing solution too!